© 2014 TRACY MARTINI [HECKEL] DESIGN  •  PH 920.573.2932  •  California. •. Sacramento Area

 

Kohl's Department Stores - Contract Designer

An interesting fact about Kohl’s is that it is the second largest department store by retail sales in the United States after Macy's. [2014]

 

Working on the Innovations Design Team, I assisted in the design of season brand campaigns which consisted of developing a logo for the slogan and creating a look that reflects the graphic trend of the period. All in keeping with the Kohl's brand look. Projects: design for innovation windows, vestibules, billboards and direct mail pieces.

 

In an open design competition for redesign of gift cards, three of my designs were selected for their line of cards.